Key features :

• Eau de Parfum (EDP) — rich concentration for all-day and evening wear
• Fruity floral oriental fragrance — radiant, romantic, and deeply sensual
• 15 meticulously chosen notes across top, heart, and base
• Five-fruit opening — bergamot, tangerine, nectarine, apple and black currant
• Five-floral heart — gardenia, magnolia, jasmine, freesia and lily of the valley
• Warm oriental base of patchouli, sandalwood, vanilla, amber and musk
• Unisex — a deeply romantic signature for any occasion
• Perfect for date nights, weddings, gifting, and everyday luxury
• One of the most complex and generous compositions in the ABM Aura-Arabella collection

Ishq — the Arabic and Urdu word for deep, all-consuming love — is a fragrance that captures everything that word means. This richly layered Eau de Parfum from ABM Aura-Arabella Fragrance is a celebration of romance in its most opulent, most generous form — 15 exquisite notes that unfold like a love story, from a sparkling first glance to a warm, lingering embrace.

The opening is a radiant explosion of fruit and light. Zesty bergamot and sweet tangerine lead a procession of juicy nectarine, crisp apple, and the rich, tangy depth of black currant. Together, these five top notes create an opening that is vibrant, joyful, and irresistibly inviting — the olfactory equivalent of falling in love at first sight.

As the fragrance blooms, five of the world’s most beloved florals take centre stage. Creamy gardenia and sweet magnolia intertwine with the deep, sensual richness of jasmine, while light and airy freesia and the soft, powdery delicacy of lily of the valley complete a heart of extraordinary beauty. This floral bouquet is not merely pretty — it is profound, layered, and deeply moving, the very heart of what Ishq means.

The base brings the fragrance to its most intimate, enduring chapter. Earthy patchouli, creamy sandalwood, warm amber, comforting vanilla, and the softest clean musk merge into a dry-down that is as warm and enveloping as a long embrace. This is a base that does not simply linger — it becomes a second skin, personal and permanent.

Ishq is for those who love without reservation. Wear it for the moments that matter most.